When someone conducts a search on Google, they get hundreds of search results almost instantly. Have you ever wondered how this mechanism works? Actually, Google has its own algorithm to determine what pages should appear in the first page of search results. It’s okay if you do not want to dig deeper into the technicalities, but there’s no harm in knowing some interesting facts about Google’s algorithm. Whether you are an SEO expert or simply pursuing a SEO training course, here are 5 interesting things to know about the search giant and its algorithm.
1. Google Dance is not actually a dance form
In the early last decade, Google used to make sudden changes in its search rankings every month. These sudden changes had a name – Google Dance. If you thought Google Dance is a kind of dance, now you know it’s not. Back then, the search engine would often name the sudden changes by location as well, for instance, Florida Dance and Boston Dance. However, Google has stopped making such sudden updates (read Google Dance) every month since 2003.
2. PageRank got its name from Larry Page
You thought PageRank is a way of determining the quality and relevance of a website. You are right, but it has nothing to do with its naming. In fact PageRank was named after one of Google’s co-founder – Larry Page.
3. The original name of Google’s algorithm has never changed since 2013
Yes, you read it right! Hummingbird is the official name of Google’s algorithm since 2013. Meanwhile, the search giant has made several major updates by the names – Penguin updates, Panda updates, and Pigeon updates. But, make no mistake; they are just the names of the updates – not the original name. Hummingbird continues to remain the original name of Google algorithm, even today. Some experts say Hummingbird is a perfect name for Google’s algorithm, because it is a combination of numerous ingredients to make searching on Google faster and more accurate like the bird itself.
4. Google updates its algorithm 500-600 times a year
Surprising but true! Google is very quick to respond to any changes in the way people search online. In order to adjust to the ever-changing search behavior of people, the search engine now makes up to 600 updates every year. However, most of these updates are so minor that even SEO experts would not know about them. It is true that the frequency of Google updates has increased considerably over the past few years. One of the major reasons for this is that more and more people now are searching on mobile devices. Also, the number of users is growing fast.
5. There is no story behind every name
Names of Google algorithm updates do not always have a story behind them. Some were named after famous engineers or Google employees, while others have no specific reason for naming as such. However, most of the names of Google algorithm updates, including Panda updates and Caffeine, were named by Google itself.